The Public Relations Association of Uganda (PRAU) will this Friday host the 3rd Annual National Public Relations Symposium.
This premier event is scheduled to take place on June 7th at the Golf Course Hotel, featuring a distinguished lineup of speakers from government, public sector, finance, FMCG, consulting, NGOs, academia, and other private sector players.
This year’s theme is “Advancing PR Excellence through Emerging Trends,” will analyse how various trends are impacting the PR profession in a dynamic landscape.
The symposium is expected to attract professionals from marketing, advertising, communication, as well as students and aspiring professionals, providing an opportunity to learn, network, and contribute to the various topics to be discussed.
Thomas Tayebwa (MP), Rt. Hon. Deputy Speaker of the Parliament of Uganda, is set to be the Guest of Honor and Keynote Speaker.
He will be joined by the Minister of ICT and National Guidance, Hon. Dr. Chris Baryomunsi, who is the current Patron of PRAU.
PRAU President Tina Wamala commented on the significance of the symposium: “Effective communication is crucial in driving organizational success. Embracing changing trends and prioritizing continuous professional development are vital for PR practitioners to stay relevant and excel in their roles. This year’s theme reflects the evolving landscape of our industry, and the impressive lineup of speakers will undoubtedly provide valuable insights and perspectives to all attendees.” Wamala further emphasized the importance of the event: “By providing opportunities for professionals to come together and engage in industry-wide discussions, we are fostering an environment that encourages collaboration, growth, and innovation.
She added, “these discussions allow us to collectively address challenges, explore new perspectives, and shape the future of our profession.” In-Depth Discussions and Networking Opportunities The symposium will serve as a platform for in-depth discussions on critical topics, including PR in the lens of a CEO, Professional development, Sustainability & ESG, Data Analytics, Artificial intelligence and many more. By addressing these issues collectively, the aim is to navigate the challenges and drive the profession’s development in Uganda.
Attendees can expect a day filled with educational sessions, shared learning, and interactive activities. The event will provide a unique opportunity to network with high-profile professionals from reputable organisations, fostering meaningful connections and collaborations.
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