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President Urges Tourism bodies to unite and think big

While meeting an entourage of different national tourism players in bid to forge a way forward for Uganda’s Tourism sector, the President urged government bodies to work hand in hand with all the other players for wholly improvement of the tourism sector.

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The meeting was scheduled to discuss several contentious issues including government handling of investment in marketing tourism, which markets to focus on, marketing initiatives, the Pearl of Africa Tourism Expo brand and the Dubai expo and skilling and capacity building and conservation initiatives.

“The Ministry should work with the Private Tour Operators and harmonise. You all have good ideas look at all of them. Involve all stakeholders. If they want to be included on the Boards, there is no problem with that,” the president said.

“Talk properly, look for people who can add value on what you’re doing. Harmonise!” he added.

Some tour Operators requested the fountain of honor to visit one of the National parks as part of government efforts to promote tourism. The Private Tour Operators also requested inclusion on the Board of Uganda Airlines, Uganda Tourism Board and Uganda Investment Authority, Export Promotions Board and the Petroleum Authority among others. 

The meeting was attended among others, by State Minister for Tourism, Wildlife and Antiquities Martin Mugarra Bahinduka, the Permanent Secretary Doreen Katusiime, former Minister of Lands and Housing who is now Chairman UTB Daudi Migereko, UTB CEO Lilly Ajarova and the leadership of the Uganda Hotel Owners Association (UHOA) and that of the Association of Uganda Tour Operators (AUTO)

Tourism is Uganda’s biggest export, contributing US$1.6billion to Uganda’s GDP and accounts for over 660,000 jobs as of 2019. The sector was however seriously affected by the COVID19 pandemic with the airport closure and lockdown.

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