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Historic Fifa World Cup Trophy Tour Coca Cola to arrive in Uganda

The fourth Fifa World Cup Trophy Tour by Coca-Cola will arrive in Kampala on 5th March 2018 giving Ugandan fans the chance to experience football’s coveted prize.

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The Fifa World Cup Trophy Tour will give millions of people around the World the opportunity to get ready to taste the feeling of the World’s largest, most anticipated sporting event- the Fifa World Cup 2018.

Professional juggler Andy Skills entertains guests during the press conference

In hosting this momentous international tour, Coca-cola and Fifa invite fans to get Up close and personal with the same Trophy that is presented by Fifa to the winning country of the Fifa World Cup. For thousands of fans it will be ounce in a life time opportunity to see the most iconic symbol in football and share their passion for the game.

‘’We are proud to welcome the FIFA World Cup Trophy to Uganda for the second time. This recognition and Honor attests to the Country’s undying love for the Game. The Trophy is only visiting 10 African Countries and this attests to the great pride Coca Cola has for Ugandan people. Football is the most popular Sport in the Country and millions of fans follow and watch both local and international matches.

Copa Coca Cola has been actively developing football talent in Uganda for a number of Years now with Farouk Miya, Geoffrey Walusimbi, Shaban Muhamad, Khalid Aucho and many others being a few stars that have been developed through this Tournament. The Fifa World Cup final brings the country to a virtual standstill as many young and old join the world in cheering for their favourite teams. Football has a strong unifying power across culture, religion and politics and we as Coca Cola are excited to share with Ugandans the rare chance to view the Fifa World Cup Trophy,’’ said Miriam Limo, Senior Brand Manager – Uganda

This Tour kicked off in September 2017 in Russia and will visit more than 50 countries across six continents, travelling 126,000 kilometres in the nine months leading Upto the Fifa 2018 World Cup within Russia, The Fifa World Cup Trophy tour by Coca Cola will visit 25 cities- the longest host country tour in history with one out of every three Russians having the opportunity to experience the Tophy in person.

‘’In the World of sports, no symbol stands stronger than the FIFA World Cup Trophy’’ said FIFA President Gianni Infantino. ‘’Everyone recognises the significance of the Trophy as a unifying force. We are extremely happy to partner with Coca Cola ounce again to bring the Trophy to football fans around the World.

FIFA World Cup 2018 fans in Uganda will have an opportunity to witness the world’s most loved sport Trophy tour the country in a number of ways. First, the trophy will arrive in Uganda from Cape Town on Monday 5th March, 12 lucky Ugandans will have an opportunity to travel to cape town and come back with the Trophy. Lucky winners on the activations will be unveiled on 12th February 2018. The Trophy will be received by the president on 5th March and there after a public viewing opportunity at Lugogo Cricket Oval on 6th March 2018.

For the latest updates from the FIFA World Cup Trophy Tour by Coca-Cola including upcoming tour destinations and dates, exclusive interviews, photos and videos, visit the official website www.fifa.com/trophytour, the official Facebook page www.facebook.com/trophytour and the official Instagram page at https://www.instagram.com/trophytour/.

The Coca-Cola Company has had a long-standing relationship with FIFA since 1976 and has been an official sponsor of the FIFA World Cup™ since 1978.

Coca-Cola has had stadium advertising at every FIFA World Cup™ since 1950 and is a long-time supporter of football at all levels. This is the fourth time that Coca-Cola and FIFA have come together to bring the Trophy Tour to the world.

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